BLUE CROSS OF IDAHO
The Idaho Way

BLUE CROSS OF IDAHO
The Idaho Way

We saddled up with former Idaho Governor Butch Otter for 3 x broadcast spots (120 / 60 / 30),  and tons of OOH photography for Blue Cross of Idaho’s “The Idaho Way” campaign.

Directed by
Mark Rinehart
Agency
Kern

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Los Angeles, CA 90039
+1 (415) 420-0128
mark@weareofficial.com
matthew@weareofficial.com

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